Strand Equity 2018-02-01T07:50:46+00:00

Our Portfolio

Active Investments

Realized Investments


“The Strand Equity team is always incredibly supportive, responsive and engaged! They are collaborative partners who understand how quickly early stage companies grow and are agile and bring their operational and marketing expertise, as well as their extensive network, to help us succeed. Strand is a vital resource to our team as we continue to expand our business.”
Jody Levy, WTRMLN WTR Co-Founder
“I am always impressed by the Strand team’s marketing and branding expertise, and their ability to connect influencers and cultural insiders with brands to drive awareness and create value.”

Michael Kirban, Vita Coco Co-Founder & CEO
“Strand always offered creative operational and strategic marketing advice that prompted new ideas to help drive the business.”

Jay Galluzzo, Flywheel Sports Co-Founder & Former CEO
“Seth Rodsky (Strand) is a real value-add investor that always delivered on his promises – usually going above and beyond. It’s been refreshing to work with an investor with strong values who takes a real partnership approach to the business.”

Keith Belling, Popchips Founder and Chairman

“Strand’s ability to understand and support the vision of our brand was truly impressive – their network and expertise will be invaluable to the future success of HIPPEAS.”

Livio Bisterzo, HIPPEAS CEO and Founder

“The team at Strand moved quickly to get to a deal, and most importantly, stayed true to their word throughout the entire process. I don’t know many firms that are as nimble, flexible and high-integrity as Strand.”

Sean Lovett, Revive CEO and Founder

Value Add

Strand Equity Partners “SEP” is a growth equity fund focused on making investments in emerging and dynamic consumer brands. One of SEP’s key tenets is the ability to add value and be flexible when structuring our investment with founders and management. Our goal is to develop an equity solution that makes sense and works for the business.  SEP is not looking to take control your business, we are looking to help you strategically scale and grow it. We have had great success aligning with founders and management teams in non-control positions. SEP team has a history of adding value in several key areas including:


Investment Criteria

Our Team

Seth Rodsky
Seth RodskyCo-Founder & Managing Partner
Ted Schwartz
Ted SchwartzCo-Founder & Partner
Todd Schwartz
Todd SchwartzPartner
Tracy Schwartz-Ward
Tracy Schwartz-WardPartner
David Vennettilli
David VennettilliVice President
Kevin Chen
Kevin ChenVice President
Heather Wade
Heather WadeExecutive Assistant / Office Manager
Natalie Brown
Natalie BrownExecutive Assistant

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